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Trade Ideas

Global Trade Idea: Altria Group (MO US) - BUY

 

By Peet Serfontein, Hashmeel Suka

We initiate a long position with a target price of $48 and a stop-loss of $42.

Altria is one of the largest producers of tobacco and cigars/cigarettes in the US. The company, through its Philip Morris USA subsidiary (not to be mistaken with Philip Morris International), manufactures and sells some of the world's leading cigarette brands including Marlboro, Benson & Hedges, and Chesterfield. The company is also a leading purveyor of cigars and pipe tobacco (through the John Middleton Company) as well as smokeless tobacco products (through the US Smokeless Tobacco Company, USSTC).

The group's fundamental performance has been relatively steady over the past five years, with revenue and adjusted EPS (on a compounded annual basis) growing 1% and 4%, respectively. This is primarily due to its inherent defensive nature. In essence, consumer demand for tobacco and related products has been mostly stable (on balance) throughout this period, despite various headwinds.

Technically, the stock price is forming a falling wedge pattern (refer to the first chart), which is a bullish indicator that typically occurs after a prolonged downward trend. The pattern is formed by the convergence of two trend lines (support and resistance) that depict the price action of lower highs and lower lows. This is seen as a bullish signal as it usually occurs amid fading selling pressure, suggesting that the downtrend is losing momentum and that a break towards the upside is imminent.

The stock is trading above its 200-day simple moving average of ~$42.20 and we maintain a bullish stance.

Share Information

Share Code MO US
Industry Food, Beverage & Tobacco
Market Capital (USD) 74.8 billion
One Year Total Return 2.01%
Return Year-to-Date 10.39%
Current Price (USD) 43.54
52 Week High (USD) 48.04
52 Week Low (USD) 39.07
Financial Year End December
The stock has gained some momentum this year, with various technical indicators suggesting fur ther upside to come.

Consensus expectations

(Bloomberg)

FY23 FY24E FY25E FY26E
Headline Earnings per Share (USD) 4.95 5.08 5.24 5.45
Growth (%) 2.71 3.03 3.97
Dividend Per Share (USD) 3.84 4.03 4.15 4.31
Growth (%) 4.92 2.93 3.98
Forward PE (times) 8.48 8.21 7.99
Forward Dividend Yield (%) 9.34 9.64 9.90
Earnings have come under a bit of pressure recently, though the group's medium to long-term prospects remain steady, complemented by a healthy expected dividend yield.

Rationale

Technical Analysis:

  • The second chart shows occurrences of the MACD zero (or base line) signals, denoted by a reading of one. These signals occur when the short-term price momentum of a stock becomes relatively stronger than the long-term momentum, and typically indicate a bullish crossover. This ultimately implies the start of a broader uptrend, which is supportive of our bullish stance.
  • Our recommended entry range is between $43 and $44 - a drop below this level would indicate a structural change in the trend, giving reason to negate the idea.
  • Our target price is $48, representing upside of ~10% from current levels.
  • Forward calculations of the RSI suggest that the stock will be in overbought territory at ~$51.00, making our profit target realistic.
  • Our proposed time to exit is mid-July 2024, though investors can adjust for either a longer or shorter time horizon, depending on price behaviour.
  • A drop below $42 (downside of ~3.5% from current levels) would imply weakening technicals. As such, a stop-loss is recommended at this level.
  • We expect moderate volatility going forward and hence suggest a low capital at-risk allocation for this trade. Increase portfolio exposure for a break above $44.

Long-term fundamental view:

  • Altria operates through two business segments:
  • Smokeable products (~90% of revenue), which includes cigarettes from its Philip Morris USA subsidiary as well as cigars from its Middleton subsidiary.
  • Oral tobacco products (~10% of revenue), which consists of moist snuff tobacco and snus products from USSTC as well as oral nicotine pouches from Helix.
  • Altria's dominant share of the ~$110 billion US cigarette market (underpinned by the Marlboro brand) gives the company a high level of pricing power that continues to drive revenue and profit growth. The group also holds a leading share in the ~$15 billion smokeless-tobacco market, offering further support.
  • Recent growth for the company has been soft - the company reported a 2.5% decline in earnings (amid a 1% drop in revenue) during 1Q24, on the back of a weaker contribution from the Smokeable products segment. This is perhaps evidence of changing smoking habits among consumers, who continue to prefer smoke-free alternatives.
  • Altria remains a key player within the industry and benefits from strong brand reputation as well as a diversified portfolio. Investments into complementary sectors have also provided the company with additional defensive characteristics.
  • The company has a common goal with the US Food and Drug administration (FDA) - that being to transition adult smokers away from cigarettes. This does not mean there are not any conflicts though - management is of the view that harm reduction (as opposed to the FDA's strategy of gradual prohibition) is the best path forward.
  • Some major risks for the company include aggressive competition, unfavourable regulatory intervention, as well as changing consumer habits. US cigarette volumes remain in a long-term decline with certain customer demographics preferring electronic and smokeless devices. Another concern is customers trading down to cheaper brands (amid ongoing economic pressure).

Share Name and position KDP - Take Profit (Close the position) CSCO - MS - Buy (Continue to hold) KHC - Buy (Continue to hold)
Entry 31.13 89.14 37.16
Current 33.84 92.56 38.37
Movement 8.7% 3.8% 3.3%
We closed the trade early to lock in a profit and reduce portfolio exposure. The development of a falling wedge pattern in an uptrend is encouraging. The stock is above the 200-day simple moving average. Upside price momentum is supportive.

Our profit target is $101, with a trailing stop-loss of $88. Exit the position around 14 August 2024.
A price developing a base pattern remains attractive. The stock remains above its 200-day moving average. Continued upside momentum is supportive.

Our profit target is $43, with a trailing stop-loss of $37. Exit the position around 14 August 2024.

Share Name and position PEP - Buy (Continue to hold) PNW - Buy (Continue to hold) VWO - Buy (Continue to hold)
Entry 171.44 73.02 41.57
Current 176.6 74.20 41.84
Movement 3.1% 1.6% 0.6%
Price action above key support remains of interest. The stock crossed above its 200-day moving average, which is encouraging. Emerging upside momentum is supportive.

Our profit target is $190, with a trailing stop-loss of $171.50. Exit the trade by 26 June 2024.
A developing symmetrical triangle remains of interest. The stock is testing its 200-day moving average, and we maintain our counter trend strategy. Emerging upside momentum is supportive.

Our profit target is $81, with a trailing stop-loss of $71. Exit the trade by 5 July 2024.
A developing symmetrical triangle remains of interest. The ETF is above the 200-day simple moving average. Upside momentum has regained strength, which is encouraging.

Our profit target is $48, with a stop-loss of $40.50. Exit the position around 14 June 2024.